Psychology IRL

I put my to-do lists in the bin

I am one of those people who would use every notebook, planner and system on the planet to try and better organise my business but I was left constantly feeling like I had a million things to do and not enough time to do them all.
So I stopped using them all together and here's what happened!
What we chat about:
Self-trust and what happened when I stopped reminding myself about things I needed to do.
What I did instead of using to-do lists and planners.
Whether or not my organisation was impacted.
Links
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Consensual sales & leaving Instagram with Katy Prince

In this episode, I chat with Katy Prince about everything feel-good sales and we also dive into her experience of leaving Instagram behind (which is SO worth a listen!!)
What we chat about:
Katy's journey and how she signed her first clients.
Where Katy's love of sales came from.
The final straw that led to taking the business off Instagram and marketing elsewhere (and what that has been like).

Links
Follow The Ultimate CEO on Instagram
Connect with Katy
katyprince.com
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Running a business with anxiety

I was diagnosed with anxiety many years ago and while it's mostly under control, it's definitely something I've had to remember when building my business.
While I can only talk about my own personal experience, in this episode I'll go through some of the changes/decisions I made to create a business that supports me (anxiety included!)
Links
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Why you shouldn’t say ’I can’t afford it’

If you often say the words 'I can't afford it', you'll definitely want to give this episode a listen! Don't panic, I'm not about to tell you that your financial situation isn't real and encourage you to go pop a sparkly new car on finance and a Gucci bag on a credit card.
Instead, we're talking about the psychology behind those four words themselves and how that might actually be the very thing stopping you from being able to afford the things you want.
What we chat about:
What your brain thinks when you say 'I can't afford it'
Things you can say instead that put you in the driver's seat
Small shifts you can make that will make you feel more positive regardless of whether you purchase the thing or not
Links
Follow The Ultimate CEO on Instagram

Do you want the business or do you just want the results?

If you ever find yourself looking at other people's businesses and wishing you had what they had, it's time to ask yourself whether you want the results that they have, or if you are actually prepared and ready to put in the same amount of effort to get those results.
In this episode, I'll be sharing some tough love that you might just need to hear this week.
What we chat about:
Why you might not have the results you desire yet.
The ups and downs involved in running a business at every level.
Why your comparison might be holding you back.
Links
Follow The Ultimate CEO on Instagram

Do you actually need a website?

Have you ever wondered if you actually need a website? Maybe you created one a while ago but haven't updated it in forever or don't feel like it actually plays a useful part in your customer journey?
In this episode, I chat with Jeanine about whether you actually do need a website and why you might not be utilising it.
What we chat about:
Who actually needs a website.
How a website can help introverts with sales.
What the essentials are to have on your website.
Setting up your website for lead generation

Links
Follow The Ultimate CEO on Instagram
Connect with Jeanine
jwilsondigitalstudio.com @jwilsondigitalstudio
Free checklist - www.jwilsondigitalstudio.com/free-checklist-dream-clients

The reason you aren’t moving forwards

Are you feeling stuck? Perhaps you know you need/want to invest in something but you just don't feel like you're able to. Maybe it's because of your finances, maybe it's timing, or maybe you don't even know why you can't seem to take those big risks.
In this episode, I dive into risk and reward and why the reason you aren't moving forwards probably isn't what you think it is.
What we chat about:
Why people don't turn up for free trainings.
The reason you will never feel like it's the 'right time' because that's not actually the problem.
The psychology behind your resistance to taking risks.
Links
Follow The Ultimate CEO on Instagram

Affordable is not accessible

In this episode, me and Katie let you listen in on our chat about accessibility and whether or not it's related to affordability, how we feel about the accessibility of our own offers and what accessibility has to do with YOUR business in general (yep, we're talking to you!)
While we are definitely not experts on this topic, we do hope that starting this conversation might trigger some new ideas, thoughts or perspectives that'll help you grow your business with others in mind.
What we chat about:
How our disagreement started this conversation (and why it's a GOOD thing to disagree sometimes)
Why affordability and accessibility are completely different things
What accessibility can look like for service-based businesses
How and why you should begin questioning your processes

Links
Follow The Ultimate CEO on Instagram
Connect with Katie
Work with Katie 1:1 www.katiechic.com @katiechic_consulting